Sponsorship-wikipage

Scedule BNI09 Sponsoship group

15th of January                           - Creating the Wiki page

15th of January                          - Meeting (Tasks divided)

20th of January                          - Expert selected and contacted

19th of January                          - Group Meeting ( Expert date must be scheduled)

22nd of January                          - Group Meeting

26th of January                          - Group Meeting

29th of January                          - Group Meeting (Practice show)

2nd of February                          - Video editing, concluding the expert interview

5th of February                          - Choosing who does what in the presentation

9th of February                          - Group Meeting

12 of February                           - Group Meeting

23rd of February                        - Presentation day!

TASKS:

Definitions - Joonas Kraft

Examples - Stig-Arne Ryeng

Objectives - Emil Virtanen

Practices - Petri Lindberg

Cost-effectiveness - Jani Vakkari

Sponsorship in sports - Juuso Nieminen

Cost-effectiveness (kannattavuus):

The total amount of sponsorships increased 8% for the year 2009 in Finland. In the year 2008 the amount was 166 million euros, but in 2009 it increased to 179 million euros.

Sports got approximatelly 60 percent of the amount what was used in sponsorships, that amount totalled to 109 million euros in 2009. The future of sponsorships looks bad, because of the fact that sponsorships are going to be decreased in the near future.

sponsorointibarometri

mainostajat.fi

http://www.slu.fi/lum/numero_7_2009/tutkittua/sponsoroinnin_maara_kasvoi_kahde/